Case studies

Innovation in local government is about improving the lives of the people in our communities. Browse through our case studies to see the many innovative programmes councils are involved in.

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Reaching the unreached: Co-produced PrEP engagement with vulnerable women in Norfolk

Norfolk County Council worked with Hitch Marketing to increase PrEP awareness among women at heightened HIV risk who were under-served by mainstream health messaging.

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Nottingham City Council – Public Health Small Grants Programme

The Public Health Small Grants Programme grew from the COVID‑19 community‑champion model, recognising the power of trusted local organisations to lead health initiatives. It provides up to £1,000 for grassroots groups to deliver culturally relevant activities aligned with Nottingham’s health priorities.

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Preventing youth-produced sexual imagery: applying social norms through the ‘OK to Ask?’ campaign in Surrey

The ‘OK to Ask?’ campaign, delivered for Surrey Police and the Office of the Police and Crime Commissioner, tackled youth-produced sexual imagery (YPSI) among 13–17-year-olds.

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Books on prescription: How reading can support health outcomes

Reading Well is a national books on prescription programme that supports people to understand and manage their health and wellbeing.

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Calderdale Council: A preventative model for holistic financial and wellbeing support

The Early Advice and Support Team is a preventative service designed to address financial hardship by tackling its wider social and health determinants.

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Leeds City Council: Growing your own social workers and occupational therapists

This case study, which forms part of the resource, What good looks like in the retention of regulated professionals, shows how visible senior leadership, professional credibility and structured career pathways support retention in high-pressure statutory roles at Leeds City Council.

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Designing retention through professional identity, workflow and leadership in Richmond and Wandsworth

This case study, which part of the resource What good looks like in the retention of regulated professionals, demonstrates how professional leadership and service redesign reinforce role clarity and retention across practice and system levels in Richmond and Wandsworth.

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Growing and retaining social workers through apprenticeships and a trainee pod model in Gateshead Council

This case study, which forms part of the resource, What good looks like in the retention of regulated professionals, illustrates system-level leadership alignment across organisations, creating consistency, clarity and confidence for practitioners in Gateshead.

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West Northamptonshire Council: Physiotherapy in adult social care

This case study, which forms part of the resource, What good looks like in the retention of regulated professionals, highlights the impact of trusted, values-led leadership on long-term commitment, autonomy and professional confidence in Manchester.

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